His passion for high-quality materials and authentic craftsmanship is deeply rooted in Belgium. The Art Deco surroundings he grew up in, together with Belgium's inspiring design landscape, remain the foundation of his signature style to this day.

Driven by an architectural and intuitive vision, Pierre Daems creates unique objects, furniture, and interiors with soul. Every design balances effortlessly between bold and soft, between simplicity and absolute refinement. This translates into a tactile and timeless character, fuelled by boundless creativity and a sharp eye for the smallest details that are easily overlooked.

By blurring the boundaries between design and art, refined pieces emerge that speak in their purest form. Each one embraces its own imperfections, with the power to shine on its own or to visually elevate a space.

For Betaco, Pierre Daems designed the "Agatha Collection", where understated elegance, subtlety, and contemporary comfort take centre stage. The ultimate synergy between aesthetics and functionality is clearly present, and the various pieces radiate his signature creative language.

The Agatha Collection carries a soul of its own, designed to elevate any space, indoor or outdoor, in a modest yet refined way

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